Project M Wine
Creative Direction
Photography
Photo Styling
Willamette Valley Winery
To fully express the philosophy and vision behind Project M Wines I knew I needed to create something abstract and outside of the box that also felt elegant. Manipulating the glasses so they were floating in the air brought the surreal feeling into the work that I was craving.
A portion of this collection was created using the tasting notes of each wine written by famous wine critics. These photographs illustrate the fruit flavors, scents and textures described as well as the personality of the wine that arises from the combination of these elements.
Wine is living art. When enjoyed properly wine is in motion, being poured, decanted and swirled in a glass. The addition of moving liquid in the photographs speaks to the experience of actually drinking wine.
